suga peach

Chicken & Fish Fry

This project focuses on the logo redesign and rebrand of SugaPeach chicken and fish fry. I wanted to update their brand with a more sleek and modernistic look while still keeping the family friendly mood that the restaurant exudes. Considering the soul food style dishes they serve, it was a unique opportunity to mix the simplicity of homemade/soul food style cooking while giving it a fresh new look that stands out as a high profile restaurant.